Helen Molyneux

Corporate Partnership Management

Helen has negotiated and managed several global corporate partnerships with blue chip companies including Nokia, Accor and Pepsi.  Helen is experienced in client relationship management and understands the necessary balance of stakeholder engagement levels to ensure successful and mutually beneficial partnerships.

Marketing Communications

Helen has created and implemented marketing campaigns using varying marcomms channels primarily directly to the consumer market.  At Plan, Helen managed a global marketing communications campaign across 70 territories. Leading a team of local marketing and communications staff Helen created an extensive marketing support toolkit to ensure consistent local messaging in all territories and directly implemented global advertising and PR.

Event Management

Helen has many years experience of managing all types of events including training workshops, personal appearance tours, mass participation sporting events in the UK and abroad.  Helen understands the crucial aspects of return on investment when it comes to events to ensure the outcome warrants the investment.

Brand Management

Helen has experience of branding within the commercial and not for profit sectors.  Helen was part of the team that brought a brand to market targeting 18 – 24 year olds which became the brand leader in its sector.  At Plan Helen managed the global brand with a team of local brand champions including running brand training workshops and supporting branding materials.